My name is Peter Berson, and I've been part of the WSI team for over six years and Principal Marketing Consultant at Aveli By WSI based out of Westford, a small town outside of Boston, Massachusetts. I enjoy living in Massachusetts because of the ocean, mountains, and Boston is a small city, and I'm a proud Bostonian, lived here my whole life.
When thinking about the skills I bring to our clients, I'd highlight that I'm a strategist and tactician who has helped businesses get discovered on the internet since 1994. I understand complex technical problems and develop simplistic messaging for the average person. I'm the director of a team of experts who create stand-out website designs and develop strategies to help clients with online brand management and bring their solutions and products to market.
In addition to my partnership with WSI, I also have 25 years of experience with high-tech startups. I have worked in development, quality assurance, pre/post-sales consulting, technical marketing, presenting products, and perfecting marketing skills. This extensive experience allows me to help your digital marketing.
My agency serves small to medium-sized businesses who have their product of services developed and are ready to take it to the next level. We provide the following services:
- Marketing Strategic Workshops with Executive leadership
- Artificial Intelligence (AI) Consultancy and Education
- B2B marketing strategies
- Rank consistently well through Search Engine Optimization
- Optimizing webpages for conversion to increase sales.
- Generate Leads with Pay Per Click campaigns (PPC)
- Develop responsive, cutting edge websites
- Web content, Blog, eBook, and other content writing.
- Content Marketing services
- Customer database lead naturing using email and marketing automation
Clients find that I'm easy to work with, a good listener, and go the extra mile to solve their problems.
I serve as the Vice President of Sponsorship for the American Marketing Association Boston Chapter, Vice President of Marketing for the Westford Business Association, Vice President of local BNI Chapter, involved with Boston Enet, and Venture Cafe.
As a complete Digital Marketing agency, there is nothing we at Aveli By WSI cannot handle using the WSI global network's power. With 25+ years of expertise, Empowering 150K+ businesses to embrace digital, while staying authentically Human, in many different industries. I graduated from Framingham State College with a Bachelor of Science (BS) and majored in Computer Science, providing the knowledge to lead and develop web technologies.
If I had to describe my focus as a Digital Marketing Consultant with WSI in a few words, I'd say I'm a marketing strategist helping businesses determine their lead-generation and business problems and a marketing solution to solve them.
