Mr. Rojas has a solid academic background, including an Engineering Degree (B.Sc.), a Master’s in Business Administration (MBA) and a Master’s Degree in Communications Management (MA) from the University of Southern California.
Started working in the Information Systems field. In 1991 becomes CIO for VideoVisa, the largest Video Entertainment Company in Latin America with sales > $250 Million. He led the company’s Information Systems strategy and provided operating advice to video store owners. In 1995 he joins the parent company TeleVisa, the largest TV broadcasting company in Latin America with sales > $3 Billion as Information Systems Director.
In 1997 migrates with his family to Vancouver to join Oracle Canada as Business Development Manager for the Western region, providing business consulting and Internet applications implementation services to medium and large size companies.
In the year 2003, he co-developed his company’s flagship product: “Prospektor”. An Internet-based website builder for non-technical people (do-it-yourself). The company signed a contract with “Telefonos de Mexico” (largest Telecom in Latin America) for marketing Prospektor in Spanish to its customer base in the region.
Mr. Rojas joined WSI in 2003. Since then, he has been assisting businesses to increase their sales by designing and executing a winning digital marketing strategy that dramatically improves their lead generation capabilities. "WSI is a full-service Digital Marketing Agency in Vancouver providing Digital Marketing Strategy Consulting, Social Media Marketing, SEO, PPC, Internet Marketing & Mobile Marketing services. Call today.
