Proud winners of Best Medical Website at the 2021 WebAwards!
When Dr Ali Modaressi’s practice website was announced the winner of the Best Medical Website Award at the 2021 WMA WebAwards, it was a thrilling taste of sweet success for WSI Digital Marketing Consultant in Switzerland - Gabor Markus and his team!
About the WebAwards
The WebAwards, the Web Marketing Association's annual award competition, has been setting the standard of excellence for website development since 1997. Sites and campaigns from 96 industries are reviewed by expert independent judges from all over the globe. A WMA WebAward is the premier award recognition program for web developers and advertising agencies, so WSI – and particularly Gabor Markus and his team in Switzerland – are thrilled to be recognized.
The Website Gameplan
When Dr Ali Modarressi approached WSI to rebuild the clinic’s digital presence from scratch, it signalled the beginning of an interesting journey for the team. The main mission of the practice is to provide surgical and non-surgical aesthetic treatments. The client wanted to help patients in their choice in a transparent and clear manner on the internet. They wanted a sound base of digital marketing strategy.
Our offer included:
- Identifying the target user
- Structuring the information architecture
- Feedback on content (text and visuals)
- Building an excellent website
- Maintaining and optimizing the website
Website Challenges
However, the biggest challenge of this project was that the client operates in the medical industry, an industry that is governed by strict government regulations that have to be considered at all points of project delivery.
The WSI team overcame these challenges very successfully. When the new website was launched, the client immediately saw the rewards. Within the 6 months of the new website going live, half a dozen appointments have been recorded without any traffic acquisition activities.
The Client’s Reaction to the Website
A very satisfied Dr Ali Modarressi has no hesitation in commending WSI for its excellent work. "One of the most important points in my installation in private practice was the creation of my website. Knowing Gabor's skills in this field, I asked his team at WSI to accompany me on this adventure. For me, it is important that the patients are informed in a complete, comprehensible, and correct way before any decision is made. So I wanted my website to help patients in their choice by complementing my medical consultations. Gabor patiently advised me, and with his WSI team, was able to meet my goals to get my website online efficiently. My patients appreciate it greatly because, despite the comprehensive information, the site is fun and easy to navigate."
Our Reaction to Winning
Gabor Markus is also ecstatic! Not only does he have a satisfied client, but he also has an award that validates the outstanding quality of digital marketing service WSI provides to Dr Modaressi. “We are happy to help a new venture to launch successfully on the internet. We did not plan to win an award, and it is a great addition to the commercial success of our customer.”
Get the 2021 WebAwards winners on your side. For more information on a winning digital marketing strategy to boost your business, contact a WSI expert in your region today!
